Get to Know Me - A Brand Builder, Marketer, Virtual Assistant... And Much More!

Hi, I’m Sara! A New Orleans bred 26 year old who thrives on a busy lifestyle fueled by caffeine and hyper-organization. By day, I am a full time freelance marketer and virtual assistant, helping businesses achieve their full potential through comprehensive brand strategies. By night, I’m an animal loving Irish dance instructor and small business owner who enjoys a good craft beer and fun nights of shenanigans with friends. On top of all that, I was married in April of 2020 and my husband and I are always working on projects around our home… Now my hyper-organized personality may make more sense!

I’ve always been a perfectionist, and I’ve always been one to have multiple projects going on at once. I’ll go ahead and blame that on my parents, who always encouraged my sister and I to be involved in many different things so we would grow up to be well rounded. We did everything from music lessons to sports to theater, and the list goes on. When I graduated with my Master’s in May 2018 and entered the real world, everyone told me that the days of entrepreneurship and my many side projects would soon be over… so of course I had to prove them wrong! I’m able to make time for all my projects through a strong work ethic, a great support system, and of course, my color coded planners.

After working in the sports industry throughout my undergrad & graduate school careers, I started my first full time position for a sports marketing agency in 2018. Being a part of marketing efforts on a large scale taught me valuable critical thinking skills… and it was pretty fun too! While in my full time position, I was also running a jewelry and home goods business with my best friends and teaching Irish Dance on the side. I slowly but surely began to realize my passion for helping small businesses reach their goals. I believe small business is the lifeblood to any community, and want to do my part to support the individuals behind the scenes as best I can!

In June of 2021, I officially made the leap to full time freelance marketing work in order to fuel this passion. Now that I am running two small businesses (while teaching for a third!) I am aware more than ever of the exciting, scary, and unbelievably rewarding life that is small business and entrepreneurship.

My loved ones always ask me why I take on so many projects and tell me that I need to learn the word “no.” They definitely have valid questions, but there is a method to my madness. I am working to build a life where I truly feel that I am living by the classic saying, “if you do what you love, you’ll never work a day in your life.” I take on projects that feed my passions and give me that fire that we all need to get through life; it just so happens that I have more passions then I know what to do with! Regardless, without a jam-packed schedule filled with all the things I love, I’d be lost!

My goal for this blog is to be a marketing resource to small business owners, while also giving a glimpse into the best ways to juggle a busy life as an entrepreneur without losing out on the fun times that mean the most. It is a resource, a tool, and a journal of how to grow your passions, foster relationships, and enjoy every moment along the way.

I can’t wait to have you along for this wild ride!

Much love,

Sara Eugenia

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